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Strategic Entrepreneurship (4th Edition)By Philip A. Wickham
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The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The text integrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines.
The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students’ learning and lecturers’ course planning & delivery. It provides comprehensive coverage of the fast-growing field of entrepreneurship teaching and research.
- Sales Rank: #2579524 in Books
- Published on: 2006-09-21
- Ingredients: Example Ingredients
- Original language: English
- Number of items: 1
- Dimensions: 9.70" h x .88" w x 7.50" l, 2.43 pounds
- Binding: Paperback
- 648 pages
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